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WHERE TODAY’S CONSUMERS GET THEIR INFORMATION

“Hey, this is Scott Theaman here talking about sales, marketing, conversion and helping you grow your practice. And today I want to ask you a really simple question. Where do you get your information from? Where do you get your news from? When you pull out your cell phone, where do you spend most of your time on your cell phone? Well, if you’re between the ages of 30 and 65 plus, chances are you’re spending most of your time on Facebook. In fact, most of the news that we browse through or go through is found on Facebook or on mobile, right? So let me ask you, why are you spending your money on other types of outdated marketing like newspaper, like radio, like TV?

When you yourself as the practice owner, you’re spending your time on Facebook. Over two billion active monthly users use this platform, and it’s about time that you start using this platform too and taking advantage of the incredible hyper-targeted advertising potential available on Facebook. Look, if you get your information from Facebook and your peers get your information from Facebook, why not talk about your business and what you can do to serve your clients on Facebook. So I hope you’re having a great day and we’ll talk to you in the next video.”

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