Enhancing User Experience on Mental Health Clinic Websites to Improve Conversions
A mental health clinic website is often the first place someone reaches out for help. They may already feel anxious, overwhelmed, or unsure about taking the next step. If the site feels confusing, impersonal, or difficult to navigate, many visitors leave before ever booking an appointment. This is not because they do not need support, […]
Best Practices for Reputation Monitoring and Review Responses in Recovery Clinics
If you run a recovery clinic, you already know how delicate trust can be. Families reach out in their most vulnerable moments, often after weeks or months of fear, confusion, and emotional exhaustion. And in those moments, a single negative review or an unanswered concern online can push them toward a different provider. That is […]
Reputation Management for Wound Care: How to Handle Reviews & Build Credibility
Wound care clinics face a unique challenge: patients rarely walk in unless they are already in pain, anxious, or overwhelmed. In such sensitive situations, even the smallest slip in communication, wait time, or aftercare can influence how a patient perceives their experience. And today, that perception almost immediately appears online in the form of a […]
Measuring ROI for TMS Clinics: Which KPIs Matter in Digital Ads
Running digital ads for Transcranial Magnetic Stimulation (TMS) clinics is not just about visibility, it’s about results. Every dollar spent should bring your clinic closer to new patient appointments and stronger revenue. But how do you know if your campaigns are truly working? That’s where ROI measurement and the right KPIs come in. ROI Tracking […]
Facebook Ads for TMS: Targeting & Ad Copy Tips That Convert
Transcranial Magnetic Stimulation (TMS) is a life-changing treatment, but reaching the right people who could truly benefit from it requires more than just a general awareness campaign. That’s where Facebook Ads come into play. With the right targeting strategy and ad copy, TMS clinics can connect directly with individuals who are actively seeking hope and […]
Why Reputation Management Matters for Mental Health Clinics
Mental health care is deeply personal. When someone seeks support for anxiety, depression, trauma, or other challenges, trust becomes the deciding factor in choosing a provider. In today’s digital-first world, trust is often built or broken online. This is why reputation management is not just helpful but essential for mental health clinics that want to […]
Reputation Management Strategies for Mental Health Professionals
Mental health professionals often work with individuals during some of the most vulnerable periods of their lives. Because of this, trust becomes the cornerstone of every interaction. In today’s digital-first world, a person’s decision to book an appointment is often influenced less by traditional referrals and more by online perception. That is where reputation management […]
The Best (and Worst) Ways to Generate TMS and Ketamine Clients in 2025
My name is Scott Theaman, and I founded Beyond Marketing in 2017. We’ve been the longest-standing marketing agency in the TMS and Ketamine/psychedelic verticals. In this blog series, I’m going to share a TON of info over the next couple of days to get you up to speed. I’ll walk you through all the possible […]
Debunking the Common Myths of TMS Therapy
There are many myths about TMS therapy that circulate on the internet. Some people believe that it is a new, untested treatment. Others think that it is only for people who have failed other therapies. This blog post will debunk a few common myths of TMS therapy and show you why it is such an […]